Inside FIS
LG Electronics extends title sponsorship of FIS Snowboard World Cup
FIS and LG Electronics are pleased to announce an extension of their cooperation whereby LG Electronics will continue to serve as the title sponsor of the FIS Snowboard World Cup for the 2009/10 season.
"FIS is delighted to further build this partnership with LG Electronics in support of the FIS Snowboard World Cup," commented FIS President Gian Franco Kasper. "Based on the significant success during the first season of our cooperation, we look forward to helping LG reach an even larger audience among its target group, both on-site especially at the city events around the world and through the media of their choice."
"LG is excited to announce that we are extending our sponsorship of the LG FIS Snowboard World Cup for a second season," said Andrew Barrett, Vice President, Global Sponsorship for LG Electronics. "In our first year we saw great returns for our investment with FIS, and our markets around the world saw our association with Snowboarding as an ideal platform to engage with stylish and technologically advanced consumers. We are particularly excited about the 2009/10 season and the opportunities that exist with Snowboarding - and winter sports in general - in Korea."
Presenting FIS partners: LG Electronics
( _Interview with Andrew Barrett_ )
LG Electronics extends title sponsorship of FIS Snowboard World Cup
FIS and LG Electronics are pleased to announce an extension of their cooperation whereby LG Electronics will continue to serve as the title sponsor of the FIS Snowboard World Cup for the 2009/10 season.
"FIS is delighted to further build this partnership with LG Electronics in support of the FIS Snowboard World Cup," commented FIS President Gian Franco Kasper. "Based on the significant success during the first season of our cooperation, we look forward to helping LG reach an even larger audience among its target group, both on-site especially at the city events around the world and through the media of their choice."
"LG is excited to announce that we are extending our sponsorship of the LG FIS Snowboard World Cup for a second season," said Andrew Barrett, Vice President, Global Sponsorship for LG Electronics. "In our first year we saw great returns for our investment with FIS, and our markets around the world saw our association with Snowboarding as an ideal platform to engage with stylish and technologically advanced consumers. We are particularly excited about the 2009/10 season and the opportunities that exist with Snowboarding - and winter sports in general - in Korea."
Presenting FIS partners: LG Electronics
( _Interview with Andrew Barrett_ )
